let's make your listing famous

Make My Listing Famous

My listing marketing plan, managed for you from our first conversation to closing day. Every home gets a custom strategy built around your goals, your timeline, and the buyers most likely to fall in love with it.

104% avg. sale-to-list · 11,000+ online views per listing · 99% of my contracts make it to closing

my goals for your sale

What we're working toward

01 · Get you where you're going, on your timeline

Every step is planned around your move.

02 · Put you in the strongest negotiating position

Your home is prepped, documented, and priced with real data before the first showing.

03 · Make it easier, with fewer surprises

You'll always know what's happening, what's next, and who's handling it.

the plan

4 phases to make your home famous

Not every step fits every home. We'll use the ones that show your home at its best and reach the buyers most likely to love it. Tap each phase to see what's included.

Phase 1 · Prep & presentation
  • Strategy consultation: your goals, your timeline, and a full look at the competition and recent sales.
  • Pricing together: I'll walk you through all the data on your Estimated Pricing Sheet so you can make an informed decision.
  • A custom prep plan: which updates will pay off, and which projects to skip.
  • Room-by-room presentation tips, with staging guidance when it helps.
  • Trusted local pros (painters, cleaners, handymen) when you need them.
  • Documents ready early, including your Wisconsin Real Estate Condition Report, so buyers aren't left waiting.
  • Professional photography and video, timed so your home looks its best.
  • Your home's story: a lifestyle-focused description and a complete, accurate MLS listing.
Phase 2 · Coming soon & launch
  • Coming Soon buzz: a sign, social media teasers, and early interest before showings start, when it fits your plan.
  • Agent outreach: a direct heads-up to the agents most likely to have a buyer for your home.
  • Neighbor preview: neighbors often know someone who's dying to move in.
  • Just Listed launch to my email list and social media.
  • Everywhere buyers search: Zillow, Realtor.com, Redfin, and more. My listings average 11,000+ views.
  • Open house or launch weekend when it makes sense for your home.
Phase 3 · On the market
  • Showings coordinated and buyer feedback gathered for you.
  • Fast follow-up with interested buyers and their agents.
  • A written update every week: showings, feedback, online views, and what the competition is doing.
  • Adjusting together, based on data. If we get 10 days with no showings, or 10 showings with no offers, the market is talking, and we'll make a plan together.
Phase 4 · Offer to closing
  • Every offer side by side: price, terms, financing strength, and your estimated net.
  • Calm, firm negotiation to protect your price and terms, through inspection and appraisal.
  • Every deadline tracked all the way to closing.
  • Pending and Sold announcements to celebrate your home's success!

the results

What famous looks like

104% average sale-to-list price

The Milwaukee-area average is about 97%. That 7-point difference is roughly $7,000 more for every $100,000 of list price. On a home listed at $350,000, that's $364,000 vs. $339,500:

About $24,500 more in your pocket.

11,000+ online views per listing

99% of my contracts make it to closing

Since 2019, not one of my sellers has needed a price reduction

my promises to you

You'll never wonder what's happening with your sale

Current clients hear back within 2 hours

Calls, texts, and emails from current clients before 8 pm get a reply within 2 hours. That's my 2-hour rule.

Nothing falls through the cracks

I'm extremely detail-oriented and organized. Every deadline, document, and follow-up is tracked, so nothing slips.

Showing feedback, shared fast

I ask for feedback after every showing and pass it along as soon as the buyer's agent shares it.

A written update every week

Showings, feedback, online activity, and market changes, in writing, every week.

You approve the marketing first

You'll see the photos, the MLS listing, and the description before anything goes live.

Offers explained in plain English

I'll walk you through every term, your options, and my honest recommendation. The decision is always yours.

Market changes on your radar

If a new listing or sale nearby affects your home, you'll hear it from me right away.

my easy exit guarantee

You're never locked in

I believe your trust should be earned every week, not locked in by a long contract. If you're not happy with my service, you can cancel your listing agreement with two weeks' written notice.

  • Just two weeks' written notice to cancel.

  • A professional, respectful handoff if you choose a different direction.

My job is to earn your confidence every single week, not just on the day you sign.

Stats are based on my closed transactions in Metro MLS and RealTrends verified data. Dollar example is an illustration based on list price. Past results don't guarantee future results.

let's chat

Want to see how this would work for your home?

Clear advice, honest data, and a plan built around you. No pressure, ever.

About outside costs: things like major repairs, staging, or contractor work aren't automatically included. We'll talk through any significant expense together before you spend a dollar.